1. PERSONAL FINANCE

In a Strong Market, Here are Smart Ways to Increase Your Home Value

In a Strong Market, Here are Smart Ways to Increase Your Home Value
BY Sara Korn
Sep 4, 2020
 - Updated 
Dec 28, 2024
Key Takeaways:
  • YOu can increase your home value with the right home improvements.
  • Using rewards cards can stretch your home improvement dollars.
  • Cheap home equity financing can increase your return on investment.

Despite economic upheaval due to the coronavirus, the U.S. is experiencing a strong seller’s market for residential real estate, with mortgage interest rates at a 40-year low, and a limited supply of houses on the market.

If you’re thinking of selling your home, making a few upgrades could help move you to a higher asking price. And if you do it smartly, you could save money and reduce your spending as you do it. Here are some strategies to consider.

Before you begin

Take into account how much you can realistically afford to spend on home improvements. Then, figure out which projects will really help improve your home value, and by how much. Avoid spending money on anything that won’t at least pay for itself in terms of higher asking price when you sell.

How much a project will increase your home value depends on your house and the real estate market in your area. Check with a local real estate agent for advice specific to your area, and avoid renovations that won’t return a high ROI, unless you’re planning on staying in your home long enough to recoup the expense in personal use and enjoyment.

Ways to increase your home value

Given the strong seller’s market at the moment, you might not need to do more than a few cosmetic touches to improve your chances of a faster sale or higher price. Even with a relatively small budget, you can give your home a targeted makeover by updating things like:

  • Paint, wallpaper, trim

  • Carpet, tile, flooring

  • Window treatments

  • Light fixtures and faucets

  • Front and backyard landscaping

How to use rewards cards wisely for home improvements

Whether you’re staying in your home or selling, putting your home improvement expenses on a cash-back rewards credit card* could help you put a little dough back in your pocket. There are two types of cards you can use that offer you some type of reward:

1. Retail credit cards

Retail credit cards are issued by the retail store you’re buying from and can only be used at that store, which makes their use more limited than a regular credit card. Most major retailers have their own branded credit card, and may offer benefits like a discount on purchases, cashback on purchases, or special financing terms.

Let’s say you want to give your kitchen an upgrade by installing a new countertop and backsplash, which you’ve estimated will cost about $4,000. If you buy the materials from a home improvement store like Lowes, Ace Hardware, or Home Depot, and the store card offers 5% off purchases, you could save $200 on a $4,000 purchase.

Be sure to understand the store rewards before you buy. For example, at time of writing, Home Depot provides only a one-time cashback reward when you open a card. Home improvement store Lowes offers a rewards card with either 5% off on every purchase, or 6 months special financing, and Ace Hardware’s card gives 2% cash back on most purchases. Since terms can change, take a few minutes to research your options before you choose a store to buy from, and read the fine print on limitations of the offer, including the interest rate and any interest-deferral period.

2. Major credit cards

Since credit cards issued from companies like Visa, MasterCard, American Express, and Discover can be used at a wide range of stores and often have higher credit lines, they may offer more flexibility than a retail credit card. What’s more, during the pandemic, some major cards have increased rewards on home-related purchases.

Using our countertop and backsplash example, let’s say you decide to purchase the countertop from one store, the backsplash materials from another, and then hire a contractor to install everything for an additional $700. You put all three purchases on your Visa card, which offers 5% cashback. Your total cost is now closer to $4,700, with a possible savings of $235—and you had more choice about where you purchased your materials.

With major credit cards, look for offers that give you a no-interest or low-interest introductory rate. If you do have to pay interest, this may cancel out your cashback savings, so do the math to see if it is better to put the purchase on a card, or save up in advance for the purchase.

How to finance larger home improvement projects

Sometimes, simple upgrades aren’t enough to get your place ready to sell. If your home needs repairs in order to pass an inspection or be appropriately valued, then you’ll need to get those taken care of before you sell. These big-ticket items, like a new roof or a major plumbing upgrade, aren’t usually something you can put on a rewards credit card. The good news is, there are other financing options.

Home loan

If you have equity in your house, you may be able to get a second loan and use that money to pay for the home repairs. If you take this route, it’s important to make sure that the sale price of your home will pay off this loan in addition to your original mortgage, hopefully with a little profit left over.

Also, be sure you have a way to make the monthly payments on the loan until you sell the house. Take out only as much as you need to do the repairs, even if you have the opportunity to get a higher loan amount. The bigger the loan, the bigger the monthly payment and the more you take away from the profit on your sale.

Home equity line of credit (HELOC)

Think of a HELOC as a credit card that is secured by the equity in your home. Once approved, you’ll have a certain credit limit, but it’s important to only spend what you truly need.

The amount of your monthly payments will depend on the balance you owe. The more you spend, the more you’ll pay in interest and the bigger the monthly payments. And just like a credit card, if you only make minimum payments, you’ll pay more in interest.

Personal loan

Another way to finance larger home repairs is with a personal loan. Unlike a home loan or HELOC, a personal loan isn’t secured by your home, but it may come with a higher interest rate. If you’re going to use a personal loan to fund your home improvements, make sure that the sale price of your house will increase the home value enough to pay off the personal loan when you sell.

Reduce your debt before starting your home improvement

Making upgrades to your home requires some room on your credit cards and the ability to pay off your purchases. If your credit cards are already close to maxed out, or you don’t have the cash to spend, consider how to reduce your debt before you investing in home renovation. Check out our free How to Manage Debt Guide now to help you understand ways to manage your debt and finances, get on a path to a brighter financial future — and maybe even a new home.

Learn More:

*Freedom Debt Relief does not specifically recommend or endorse any of the retailers or credit issuers mentioned in this article, and has no affiliate relationship with them. Our purpose in mentioning them is as examples that readers might consider when doing research on credit terms and pricing before making a purchase or applying for credit to fund home improvements.

Debt relief by the numbers

We looked at a sample of data from Freedom Debt Relief of people seeking debt relief during November 2024. This data reveals the diversity of individuals seeking help and provides insights into some of their key characteristics.

Credit utilization and debt relief

How are people using their credit before seeking help? Credit utilization measures how much of a credit line is being used. For example, if you have a credit line of $10,000 and your balance is $3,000, that is a credit utilization of 30%. High credit utilization often signals financial stress. We have looked at people who are seeking debt relief and their credit utilization. (Low credit utilization is 30% or less, medium is between 31% and 50%, high is between 51% and 75%, very high is between 76% to 100%, and over-utilized over 100%). In November 2024, people seeking debt relief had an average of 79% credit utilization.

Here are some interesting numbers:

Credit utilization bucketPercent of debt relief seekers
Over utilized30%
Very high32%
High19%
Medium10%
Low9%

The statistics refer to people who had a credit card balance greater than $0.

You don't have to have high credit utilization to look for a debt relief solution. There are a number of solutions for people, whether they have maxed out their credit cards or still have a significant part available.

Home-secured debt – average debt by selected states

According to the 2023 Federal Reserve Survey of Consumer Finances (SCF) (using 2022 data) the average home-secured debt for those with a balance was $212,498. The percentage of families with mortgage debt was 42%.

In November 2024, 25% of the debt relief seekers had a mortgage. The average mortgage debt was $236504, and the average monthly payment was $1882.

Here is a quick look at the top five states by average mortgage balance.

State% with a mortgage balanceAverage mortgage balanceAverage monthly payment
California20$391,113$2,710
District of Columbia17$339,911$2,330
Utah31$316,936$2,094
Nevada25$306,258$2,082
Massachusetts28$297,524$2,290

The statistics are based on all debt relief seekers with a mortgage loan balance over $0.

Housing is an important part of a household's expenses. Remember to consider all your debts when looking for a way to get debt relief.

Manage Your Finances Better

Understanding your debt situation is crucial. It could be high credit use, many tradelines, or a low FICO score. The right debt relief can help you manage your money. Begin your journey to financial stability by taking the first step.

Show source